免费下载书籍地址：PDF下载地址
精美图片
Consumer-Centric Category Management书籍详细信息
- ISBN：0471703591
- 作者：暂无作者
- 出版社：暂无出版社
- 出版时间：2005-12
- 页数：368
- 价格：344.00元
- 纸张：暂无纸张
- 装帧：暂无装帧
- 开本：暂无开本
- 语言：未知
- 丛书：暂无丛书
- TAG：暂无
- 豆瓣评分：暂无豆瓣评分
内容简介：
In some parts of the world, especially in developing markets, category management today remains a stretch goal – a new idea full of untapped potential. In other areas, the original eight-step process that emerged in the late 1980’s forms the foundation of many companies’ approach to category management. In still others, particularly in developed countries like the U.S., the U.K., and others, refinements are being made – most of them designed to place consumer understanding front and center. New ideas are emerging – from "trip management" to "aisle management" to "customer management." Whether a new descriptor emerges to replace "category management" is yet to be seen. Even if that does happen, what won’t change is the overall objective – to help retailers and their manufacturer partners succeed by offering the right selection of products that are marketed and merchandised based on a complete understanding of the consumers they are committed to serving. This book, which explores both the state of and the state-of-the-art in category management, is for everyone with a vested interest in category management. It can serve such a broad audience because category management is about bringing a structured process to how executives think and make decisions about their businesses, no matter what information and information technology they have access to.
书籍目录：
暂无相关目录，正在全力查找中！
作者介绍：
暂无相关内容，正在全力查找中
出版社信息：
暂无出版社相关信息，正在全力查找中！
书籍摘录：
暂无相关书籍摘录，正在全力查找中！
在线阅读/听书/购买/PDF下载地址：
在线阅读地址：Consumer-Centric Category Management在线阅读
在线听书地址：Consumer-Centric Category Management在线收听
在线购买地址：Consumer-Centric Category Management在线购买
原文赏析：
暂无原文赏析，正在全力查找中！
其它内容：
书籍介绍
In some parts of the world, especially in developing markets, category management today remains a stretch goal – a new idea full of untapped potential. In other areas, the original eight-step process that emerged in the late 1980’s forms the foundation of many companies’ approach to category management. In still others, particularly in developed countries like the U.S., the U.K., and others, refinements are being made – most of them designed to place consumer understanding front and center. New ideas are emerging – from "trip management" to "aisle management" to "customer management." Whether a new descriptor emerges to replace "category management" is yet to be seen. Even if that does happen, what won’t change is the overall objective – to help retailers and their manufacturer partners succeed by offering the right selection of products that are marketed and merchandised based on a complete understanding of the consumers they are committed to serving. This book, which explores both the state of and the state-of-the-art in category management, is for everyone with a vested interest in category management. It can serve such a broad audience because category management is about bringing a structured process to how executives think and make decisions about their businesses, no matter what information and information technology they have access to.
书籍真实打分
故事情节：4分
人物塑造：3分
主题深度：3分
文字风格：5分
语言运用：7分
文笔流畅：7分
思想传递：9分
知识深度：5分
知识广度：4分
实用性：6分
章节划分：4分
结构布局：7分
新颖与独特：5分
情感共鸣：3分
引人入胜：8分
现实相关：5分
沉浸感：3分
事实准确性：4分
文化贡献：3分
网站评分
书籍多样性：7分
书籍信息完全性：8分
网站更新速度：9分
使用便利性：9分
书籍清晰度：3分
书籍格式兼容性：9分
是否包含广告：4分
加载速度：4分
安全性：5分
稳定性：9分
搜索功能：7分
下载便捷性：8分
下载点评
- 情节曲折(307+)
- 强烈推荐(444+)
- 方便(274+)
- 字体合适(178+)
- 章节完整(465+)
- 一星好评(91+)
- 服务好(82+)
- 二星好评(519+)
- 愉快的找书体验(301+)
- 五星好评(607+)
- 赚了(510+)
下载评价
网友 瞿***香：非常好就是加载有点儿慢。
网友 索***宸：书的质量很好。资源多
网友 林***艳：很好，能找到很多平常找不到的书。
网友 孔***旋：很好。顶一个希望越来越好，一直支持。
网友 师***怡：说的好不如用的好，真心很好。越来越完美
网友 菱***兰：特好。有好多书
网友 堵***洁：好用，支持
网友 訾***晴：挺好的，书籍丰富
网友 方***旋：真的很好，里面很多小说都能搜到，但就是收费的太多了
网友 戈***玉：特别棒
网友 家***丝：好6666666
网友 石***烟：还可以吧，毕竟也是要成本的，付费应该的，更何况下载速度还挺快的
网友 仰***兰：喜欢！很棒！！超级推荐！
网友 陈***秋：不错，图文清晰，无错版，可以入手。